Appello Company, in collaboration with project partners, has provided 64,000 “TASHI TASHI” gift boxes a year.

Our goal is to provide every mother of a newborn in Serbia with a “TASHI TASHI” gift box for each of her newborn babies.

We are currently cooperating with 53 maternity wards in the territory of the Republic of Serbia, covering 98.1% of the total number of state maternity wards in Serbia and one of two maternity wards in private ownership.

Our mission is that every mother of a newborn, or every family with newborn babies in Serbia, receives a “TASHI TASHI” gift box regardless of material and social status, educational level, religion, race, nationality or any difference with other families in the Republic of Serbia, because to all of us every mother is important and precious.